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How long should your videos be?

How long should your videos be?

by altoria marketing | Jan 17, 2020 | 2020, 3 min read, Creativity, Youtube

statistics show that short videos still rule the world!  Wistia reports stated that only 75% of people watch  1-2  min. video instead of 4-5 min video length.  Interestingly fact: there’s not a right-exact video length. Yes, it all depends on the audience you’re...
5 Best Practices to keep your audience’s attention for your YouTube videos

5 Best Practices to keep your audience’s attention for your YouTube videos

by altoria marketing | Jan 17, 2020 | 2020, 3 min read, Creativity, Youtube

Nowadays, we all want information asap! Everything should be quick & instantly for us, the attention span has been shortening. We can get easily distracted & the biggest distraction of all is known as [internet]. When we talk about videos & content...
SEO & SEM are stronger together!

SEO & SEM are stronger together!

by altoria marketing | Nov 14, 2019 | 2019, 3 min read, Digital Marketing, SEO

Jack Johnson said it better, “we’re always better when we’re together” how can [SEO & SEM] work together:   1. increase [keyword quality score]!! if your score is too low then you might not appear at all, or your CPC will increase.   2. verify your...
Gain more [leads] by using the new Google Ads extension

Gain more [leads] by using the new Google Ads extension

by altoria marketing | Nov 14, 2019 | 2019, 3 min read, Digital Marketing, Google Ads

Google Ads new extension can help your business capture more leads.   New [lead] form extension that can help your business collect:⁠⠀⁠ ⁠names, emails, phone numbers and more.⁠⠀⁠ ⁠ it only works for search campaigns⁠ where you can captures [leads] directly from...
2019 the year Social Media ad spend exceeds print!

2019 the year Social Media ad spend exceeds print!

by altoria marketing | Nov 14, 2019 | 2019, 3 min read, Digital Marketing, Social Media

For the first time in history, [social media ads] surpass print! It’s expected for all the print sources [newspapers, magazines] to be dropping 6% by the end of this year.  While the tv is still one of the largest media, [paid search] is expected to exceed $100...
Easy steps for [logo] creation ➡️

Easy steps for [logo] creation ➡️

by altoria marketing | Nov 14, 2019 | 2019, 3 min read, Agency life, Creativity, Digital Marketing

Every brand needs a logo, it creates a huge impact on how your customers perceive you. The goal is to make your logo be top of mind when people think about what you offer.  But the big question is how can you create an outstanding logo?   6 easy steps to create a...
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