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Discovery Ads

Discovery Ads

by altoria marketing | Jan 21, 2020 | 1 min read, 2020, Digital Marketing, Google, Google Ads, SEM, SEO

Last year Google was excited to share with their Partners their new products, Discovery Ads, which is a whole new format of ads.  These new forms of Google Ads appear in the Google Discover feed, YouTube & also on Gmail. – Yes, this feature is only available...
Message Extensions are going away!

Message Extensions are going away!

by altoria marketing | Jan 20, 2020 | 2020, 3 min read, Digital Marketing, Google, Google Ads, SEM

This is a Google ad’s feature where you can create this type of ad & the consumers could text you right from the message ad. It is an easy way for creating direct contact between you & consumers. They were able to send you a text from their mobile devices to...
Gain more [leads] by using the new Google Ads extension

Gain more [leads] by using the new Google Ads extension

by altoria marketing | Nov 14, 2019 | 2019, 3 min read, Digital Marketing, Google Ads

Google Ads new extension can help your business capture more leads.   New [lead] form extension that can help your business collect:⁠⠀⁠ ⁠names, emails, phone numbers and more.⁠⠀⁠ ⁠ it only works for search campaigns⁠ where you can captures [leads] directly from...
YouTube’s Space Booking Tool

YouTube’s Space Booking Tool

by altoria marketing | Nov 14, 2019 | 2019, 3 min read, Google Ads, Youtube

Yes! YouTube will have a [Reserve-Space-Ad Tool] via Google Ads. Early bird gets the worm. Soon, you will be able to instantly RESERVE ad space on YT in advance!!  [think high-season + major events!]⠀ This [instant reserve tool] is still under testing — but...
How to make your business phone rings?

How to make your business phone rings?

by altoria marketing | Nov 14, 2019 | 2019, 3 min read, Digital Marketing, Google Ads

Did you know that customers can contact your business [directly]  through Call-Only Ads In 2019 businesses in the US alone are expected to receive 162 billion calls! It’s safe to save consumers still call businesses. Google Ads help your customers contact you with...
So long, Google Ads’ Average Position…

So long, Google Ads’ Average Position…

by altoria marketing | Nov 1, 2019 | 2019, 3 min read, Digital Marketing, Google Ads

[Average Position] has been considered to be one of the most important metrics in the SEM world, that you should be tracking… but let’s not misread the signs, it doesn’t mean to be  #1 on the SERP. Of course, it’s important to be tracking the position where our...

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