You might haven’t had the time to think about this question before, but most professionals started to actually be questioned about this social platform. It was made to help businesses & to increase networking. 

Now, before starting to answer the real question we want you to take a moment & think, do you have a LinkedIn account? – if you do, is it because someone told you should or need to have one or because you wanted to?

LinkedIn has over 670 million users around the world. Its popularity is due to the ability to connect employers & employees or people who are seeking for jobs. 

Most people who have an account on LinkedIn don’t have much professional content to share only their degrees they’ve earned & the jobs they’ve had.  This is the main reason why people spend less than 18 minutes a month on LinkedIn in comparison with more than 30 minutes on Facebook according to the Ph.D. Andrew Selapak director of social media graduate program at UFL.

 

LinkedIn has a lot of benefits & the answer to the question is it useful or not relies on what are your goals, what are you looking for.
If you are a job seeker, it’s an easy & effective way to find a job & apply not to one, but to several companies.
 If you have a company, you must be there, you’ll be amazed at how many people would like to work with you! 

So, do you need a profile on this platform?

The answer will always be yes!

Even though you don’t spend a lot of time there, it’s important to set up your profile, be present because you never know when your services will be needed!

Keep on checking your profile every month or every 3-6 months & start updating it, any improvements on your skills that you’ve learned or any new or big accomplishments. If you have changed jobs or earned a new degree, give it some love & you can forget about it until the next 3-6 months later.

 

Note: remember to have notifications available, if someone wants to contact you through this platform.