Yes! YouTube will have a [Reserve-Space-Ad Tool]

via Google Ads.

Early bird gets the worm. Soon, you will be able to instantly RESERVE ad space on YT in advance!! 

[think high-season + major events!]⠀

This [instant reserve tool] is still under testing — but should be extremely useful.  The Wall Street Journal reports that some politicians & other advertisers have already been given access to this tool. ⠀

Access to it via Google Ads. All targeting capabilities available!
Reserve period: 120 days.  No minimum spend required.⠀

Additional good news:

reserve & pay only until your YT ads start running.

Think about the benefits: ⠀

[More control] buy impressions at a fixed rate.⠀

[High visibility] Guaranteed place for your ads at the top of the YT home feed.⠀

[Brand Awareness] reaching a wider audience vs. auction campaign audience.⠀

Even though the US is thinking about using this tool for the 2020 elections, it was not only made for politics, all the industries including goods, media or entertainment can use it!

Do you think Google will implement this type of reservation tool on other platforms?⠀